Ahead of a new social marketing campaign targeting speeding set for release in Turkey, Bloomberg Philanthropies has released another in its series of fact-filled infographics illustrating the true impact that well planned, multi-sector, evidence-led road safety interventions can achieve.
The need is simple enough to define: nearly 150,000 people die each year on the roads in India, yet through a dangerous mix of weak law enforcement, a lack of emergency medical care and an unwillingness by the public to come to the aid of those injured, 80% of victims of road traffic crashes do not receive help within the critical first hour.
Global Road Safety Partnership this month launched its new publication, 'Advocating for Road Safety: A Guidance Manual for National Societies'.
The purpose of this document is to guide Red Cross Red Crescent National Societies through the process of planning and implementing a road safety advocacy initiative. The process outlined is based on learning from a Global Road Safety Partnership road safety advocacy project delivered in partnership with seven Red Cross and Red Crescent National Societies in 2012 and 2013, funded by Bloomberg Philanthropies through its Global Road Safety Programme.